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The Essentials of Membership Development

by Dawn A. Moliterno

Non-Member Price: $85.00
The Essentials of Membership Development

An "insider's view" at what membership development means in a chamber of commerce today, this book offers tips and tools you can use to create a successful membership development operation. In addition, you will learn the necessary personal effectiveness skills and self-knowledge necessary for successful membership development. Here are just some of the included samples, models, and advice: dozens of model membership policies & procedures membership professional & chamber board interactions legal implications of membership sales sample tiered dues structures definitions and formulas to calculate retention, cost of membership sales, and more inside sales telephone scripts answers to common sales objections About the Author Dawn A. Moliterno is the President & CEO of the Walton County (FL) Chamber of Commerce. Prior to joining this chamber, she shared her expertise in marketing, communication, and strategic development with chambers of commerce throughout the nation through her company, Introspect Associates LTD. Dawn has won a number of national and regional awards for her efforts, and has served on the Board of Directors for the former National Alliance for Membership Development (NAMD).

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