Awards for Communication Excellence
ACCE's 2014 Awards for Communication Excellence (ACE)
The ACE awards recognize outstanding communications efforts by chambers of commerce. A panel of judges will declare Grand Award trophy winners and Award of Excellence certificate winners in four categories and two size classifications for a total of eight Grand Award trophy presentations, plus two Best in Show awards, at ACCE's centennial convention Aug. 12-15 in Cincinnati. Enter now!
What's New This Year?
1. The two size classes have been altered as follows: chambers with annual revenue under $1 million and chambers with annual revenue above $1 million.
2. All print entries must include a pdf. For lengthy print entries such as magazines and directories, send a pdf of the cover, table of contents and two major features that you feel are representative of the overall quality of the publication and are worthy of display. Send pdfs that are less than 25 megs to email@example.com. If your pdf exceeds 25 megs, contact Roxanne Rash at firstname.lastname@example.org or 703-998-3527.
3. Video entries must be uploaded by you to YouTube or Vimeo with the links included on your entry form.
Tips and Tricks
To view a preview of the online form, click here and you'll see a snapshot of each page and a description of materials you need to gather.
You may enter more than once in any of the four categories, but you will be competing against yourself. However it is possible to win two (or more) certificates of excellence in the same category if you have multiple entries. There are two levels of awards: the Grand Award (a trophy) goes to the single best entry in the category. The second is an “Award of Excellence,” an 8 x 10 certificate, suitable for framing, with your chamber name and the category for which you are being cited. Judges may award as many certificates of excellence as they see fit. Grand Award winners in the two size classes will be judged against each other at the annual convention for the “Best in Show” award.
Your synopsis is a brief summary (300-400 words) of the value and impact of your entry. It’s your opportunity to tell the judges why your entry is important or interesting--why it should win. The synopsis should highlight what the entry accomplished; include details about results acheived such as increases in subscriptions, registrations, dues income--any metric that shows the entry's effectiveness, plus unique factors that are part of the entry’s backstory.
1. Advertising and Marketing — Print, Web, TV, radio and outdoor advertising/marketing projects; membership brochures and promotions for events, awards and products
2. Campaigns (usually a complex program employing multiple media) — Advocacy, Awards Programs, Economic Development, Chamber Image, Membership Drives, other
3. Electronic — Websites, Blogs, Mobile Apps, Mobile Sites, Social Media Campaigns, Videos, E-Newsletters (submit two consecutive issues)
4. Publications — Annual Reports, Community Guides, Directories, Magazines (submit two consecutive issues), Newsletters (submit two consecutive issues), blogs, data bases
Entries compete in two size classifications: chambers with budgets of $1 million and above, and those with budgets of less than $1 million.
Awards must be submitted on or before March 28, 2014. They will be judged in April-May announced in June. Trophies will be presented at ACCE's centennial convention, August 12-15 in Cincinnati.
A panel of three judges will review and rate the entries based on originality, design/visual impact, message clarity/effectiveness, and results achieved.
Best in Show
Grand Award winners in the four categories automatically qualify for a second round of judging at the convention to determine a Best in Show winner. A Best in Show trophy will be awarded in each of the two size classes.
Only chambers of commerce or similar organizations such as CVBs or economic development groups may enter. Vendors may not submit entries on behalf of clients. Entries judged ineligible will be returned with the entry fee minus $50 for processing.
Entries must reflect work undertaken or completed between Jan. 1 and Dec. 31, 2013. Entries must be received by ACCE on or before March 28, 2014 to qualify. All entries and related materials become the property of ACCE and may be accessible to all members via ACCE's online samples library. Winning entries also may be displayed at ACCE events and in ACCE publications.
How to Enter
Each entry consists of an entry form, a synopsis about your entry (see below) and samples of the entry. On the entry form, be sure to check the box indicating your income size: Class One is for chambers with a total budget of $! million and above; Class Two is for chambers with a total budget of less than $1 million.
How should your award read if you win? List your entry name on the form just as you would like it to appear on the award itself or in published material. Example: "Nashville Area Chamber 2013 Report to the Community" or "Chamber Centennial Celebration Invitation."
IMPORTANT: the Synopsis
Your synopsis directs the attention of judges to important features of your entry. Briefly explain any unique need for the entry, how you developed it and the results it achieved. How did it work to achieve your chamber's objectives? Provide data that show results. Include budgets for both the overall program and the entry itself. You may want to mention other tools that were used to enhance or support the entry, such as social media, electronic communications, or other print items. Your synopsis quickly summarizes the reasons why your entry deserves an award. It should be no longer than one page.
Free Synopsis Review
If you would like feedback, ACCE staff will review a draft of your synopsis before you enter it. Drafts are due to ACCE by Feb. 26, 2014. Click here to submit. There is no charge for this review. It is not shared with judges and it does not affect your entry's eligibility.
Fees and Entry Submissions
You must fill out the 2014 ACE Entry Form ONLINE to be included. Each entry requires a separate online form.
For print magazines, newsletters, brochures and other hard copy items, send one copy of your entry using the U.S. Postal Service, UPS or Fedex. Also, be sure to send a pdf of your entry. For large entries such as magazines or directories, send a pdf of 8-10 pages including the publication cover, table of contents and two or three outstanding feature stories. If you submit more than one print entry, put one sample of each entry and its synopsis in a separate envelope, then package all the envelopes in one large envelope or box along with your check reflecting the total amount of fees for all your entries. No check is required if you pay by credit card online. Be sure to send pdfs of each entry.
For electronic campaigns, make PDFs of any pertinent web pages or other electronic files and send them via the online entry form. Then make a printout of each PDF and send it with a copy of your synopsis. If you submit more than one electronic entry, put each in a separate envelope, then put all the envelopes in one large envelope or box along with your check reflecting the total amount of fees for all your entries. No check is required if you pay by credit card online. Video entries must be uploaded by you to YouTube or Vimeo with the links included on your entry form. Also, include links to e-newsletters and other electronic entries that reside on the web. Provide a pdf of the entry (and a printout) if you cannot provide a link to it.
For a complex campaign entry involving combined uses of the internet, print and other media, provide links to all of your e-media files, copies of print materials and pdfs of those print materials. Mail the print items along with your synopsis and check; email the pdfs and links to email@example.com. Each email is limited to 25 megs; send multiple emails if you have several pdfs and their combined bandwidth exceeds 25 megs, but be sure to label each email appropriately so that we can link them. For example, "Springfield Chamber campaign entry email 1 of 4."
If your entry is a video, you must upload it to YouTube or Vimeo and provide a link, along with your synopsis. Please do not email video attachments.
Mail entries to:
ACE Awards 2014
1330 Braddock Place #300
Alexandria VA 22314-6400
|ACCE Member Fees||Non-Member Fees|
|Early Bird (postmarked by 3/7/14)||$165||$250|
|Standard Rate after March 7, 2014||$195||$295|
Early Bird Discount: Your entry must be postmarked on or before March 7, 2014.
Final Deadline: March 28, 2014.