Saturday, August 2

11:00 a.m. - 12:15 p.m.

Program-Based Budgeting
Presented by Mary Phan-Gruber, MSN, ACSN and Dina Unrath, CPA, SPHR

Program-based budgeting is the new paradigm for chambers trying to determine resource allocation among their activities. Learn to evaluate existing expense information to ensure that it represents full cost for activities as you determine which programs to expand, renew or discard. Discover ways to improve your performance reporting systems and impact the cost-effectiveness of your chamber. Session Handouts 

Empowering Your PAC
Presented by Lisa Ferrell and Terri Ricketts, IOM

So you’ve decided to set up a political action committee. Now, how do you make it relevant and effective? Learn how to find and support business-friendly candidates and how your PAC can make a difference, even if it can’t outspend the opposition. Explore how to avoid legal and compliance problems while successfully building your PAC. Session Handouts 

IT/High Tech Programs
Presented by Brad Nellis

What can your chamber offer small to medium tech companies that their trade association can’t? Explore your options for providing innovative resources like regional procurement, access to capital (for example, microlending and venture capitalists), local networking and staffing support. These are the benefits high tech companies need and want—learn how you can give them the tools they need to earn their loyalty. Session Handouts 

Boosting Financial Support and Community Engagement for Economic Development Activities
Presented by Jim Fram, CCE, CEcD, J. Mac Holladay, CCE, and Robert Radcliff
Moderaterd by William Couper

Chambers involved in economic development need to plan well, or key corporate supporters in the community will look elsewhere for leadership and ideas. What can chambers do to engage the corporate and community sectors around important economic development initiatives? How do you raise the capital – financial and civic – to truly advance community prosperity? Session Handout 1   Session Handout 2   Session Handout 3 

Putting Leadership Back into Community Leadership Programming
Presented by Kristin Bakke

How can you re-focus your community leadership to provide more depth, more personal leadership development and more purpose that fits the chamber’s mission? Learn how to incorporate fresh ideas to energize and enhance your community leadership programs. Session Handouts 

Selling to High Level Investors
Presented by Beth Bowman and Chris Wallace

Before you make your membership sales pitch to that large corporation, do your homework. There are dramatic differences in the reasons why large investors consider joining, as well as how they prefer to be treated and what they want. Learn the secrets to selling memberships to large investors as well as how to nurture these relationships. Session Handouts 

Your Relationship with Elected Board Leaders
Presented by Joan Cozart, M.Ed., Ed.S. and Joe Cozart, CAM

As the roles of the professional community leader (you) and volunteer leadership evolve, the relationships and expectations on both sides change as well. For personal security and organizational success, it pays to establish new performance measures and parameters of authority for both sides. This session will focus on empowerment, goal setting and governance structures to maximize results and minimize stress. Session Handouts 

Communications 101
Presented by Janet Aguilar

This is much more than a basic communications session! Explore the challenges facing communications professionals – those who are just starting out in the field as well as the seasoned pros coming from other industries. Learn how to evaluate the current state of your chamber's internal and external communications process, and discover ways to identify the different markets and types of members you are serving. Even if you’ve been around the chamber block for a while, you’ll find this session to be a great refresher course! Session Handouts