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June 2013 BusinessLink Monthly Newsletter - Kerrville Area Chamber of Commerce

2014 ACE: Grand Award

The Kerrville Area Chamber of Commerce partners with our local daily newspaper, the Kerrville Daily Times, to produce a monthly newsletter, BusinessLink, exclusively featuring Chamber members. BusinessLink is distributed at key public places around the community, at the Chamber, via all relocation packets, and through the Kerrville Daily Times as an insert, with a total distribution of 11,000+ each month. The Vice-President of Operations works with the Member Relations Coordinator and the Communications Committee of the Board of Directors to compile and direct content each month to promote and elevate the business community.  See also the July issue.

Date: February 9, 2015
Organization: Kerrville Area Chamber of Commerce
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Greater Spokane Incorporated: “Create Something Greater”

2013 ACE: Grand Award

Greater Spokane Incorporated (GSI) successfully led a public awareness campaign that helped pass 14 school levies in the greater Spokane region by partnering with a number of area organizations and all school districts. The main tactics GSI used included producing a toolkit for our member businesses, a public opinion survey, a newspaper ad in the newspaper that covered one of the smaller districts, and a media campaign. We partnered with members of the business community and our K-12 Roundtable, a group of education and business professionals that meets monthly. Our total budget for this campaign was $18,710.

Date: December 23, 2013
Organization: Greater Spokane Incorporated
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Portland Business Alliance: "Value of Jobs" Campaign

2013 ACE: Grand Award

In 2010, the Portland Business Alliance, Greater Portland’s Chamber of Commerce, released a study that revealed declining income levels in the Portland-metro region relative to the national average. Because Oregon is an income-tax dependent state, this means fewer resources for schools, law enforcement and other public services. As the voice for business in the region, the Alliance developed a data-based education campaign to support its pro-jobs public policy efforts by communicating the connection between private-sector jobs, public services and the region’s quality of life.

Date: December 23, 2013
Organization: Portland Business Alliance
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Greater Oklahoma City Chamber: OKCnewsroom.com

2013 ACE: Best of Show

On June 6, 2012, Oklahoma City was plunged into the spotlight at an unprecedented rate as the Oklahoma City Thunder defeated the San Antonio Spurs in a 107-99 victory, winning its first-ever Western Conference Championship. In a few days, Oklahoma City would play host to the first two games of the finals. The Greater Oklahoma City Chamber, in conjunction with Ackerman McQueen (a local advertising agency), The Gooden Group (a strategic communications firm) and representatives from the Thunder communications team saw this as a unique opportunity to showcase Oklahoma City and tell the story of its renaissance to the international media.

Date: December 23, 2013
Organization: Greater Oklahoma City Chamer
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Dallas Regional Chamber: Economic Development Guide

2013 ACE: Grand Award

Each year the Dallas Regional Chamber (DRC) publishes an Economic Development Guide to provide basic information about the Dallas-Fort Worth economy, the businesses who call this region home and the industries that make the region strong. This publication assists our organization and area economic development professionals in their efforts to attract new companies and to help promote the expansion of existing ones.

Date: December 23, 2013
Organization: Dallas Regional Chamber
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Galveston Chamber of Commerce: “Celebrating Women” Conference

2013 ACE: Grand Award

Six years ago the Galveston Chamber began an educational and uplifting event catering to working and non-working women of all ages take place in the Galveston-Houston region. Traditionally, the Galveston Chamber has always sponsored an annual golf tournament – an event geared more to male membership although a small number of female golfers take part in the tournament each year. Even with a history of male-oriented events the suggestion of a female-focused fundraiser for the Chamber raised a few masculine eyebrows when first being considered. 

Date: December 23, 2013
Organization: Galveston Chamber of Commerce
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Chamber of Commerce serving Johnson City/Jonesborough/Washington: “Southern Dozen” Greatest Motorcycle Rides

2013 ACE: Best of Show

The Johnson City Convention & Visitors Bureau along with the local Harley Owners Group (HOG) created 12 motorcycle rides now known as the Southern Dozen to attract and cater to a demographic of visitors that had not always been widely accepted. Through our research, we discovered that a motorcycle enthusiast was one of the fastest growing travel niches. The CVB realized that the motorcycle community held great potential to increase visitors and economic impact through hosting leisure riders, rallies and other motorcycle groups. The demographic of these potential visitors was a perfect match for our area and exact target market; they had disposable income, a flexible travel schedule and generally traveled in groups or packs of riders.   

Date: December 23, 2013
Organization: Chamber of Commerce serving Johnson City/Jonesborough/Washington
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Amarillo Chamber of Commerce: Social Media Strategy

2013 ACE: Grand Award

The Amarillo Chamber of Commerce has been an active user and early adopter of several top social media sites as a marketing tool for nearly 4 years. We loaded our first video on YouTube in August 2008, uploaded our first photos on Flickr in February of 2009, and tweeted and updated our status on Twitter and Facebook for the first time in June 2009. We have seen steady growth across all platforms since we launched these social media sites for the Chamber, and received statewide recognition when we won the social media award at the Texas Chamber of Commerce Executives convention in June 2011 in the $600,000+ budget category. None of our social media growth is a result of paid advertisements through the sites. We use these sites as FREE marketing tools.

Date: December 23, 2013
Organization: Amarillo Chamber of Commerce
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Association of Washington Business: Washington Business Magazine

2013 ACE: Grand Award

Washington Business Magazine is the quarterly publication of the Association of Washington Business, Washington's state chamber of commerce. We publish 8,500 magazines each issue which are distributed to our members, the media, legislators, elected officials, agency directors, and members of the Washington Research Council and Washington Roundtable. Readership statistics from our 2008 communications audit show the magazine has a pass-along value of three, resulting in about 32,000 readers per issue.

Date: December 23, 2013
Organization: Association of Washington Business
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“Smart Choices for Smarter Schools” Bond Election Campaign: Newsletter - Fort Worth Chamber of Commerce

2014 ACE: Award of Excellence

Fort Worth, the 16th largest city in the U.S., is one of the fastest-growing metro areas. But the population explosion has strained the capacity of the school district, with enrollment of more than 80,000 students. The Fort Worth ISD proposed a bond election of $490 million for various facility expansions, technology and security upgrades and new classrooms. In Texas, the district and its employees are not legally allowed to advocate for the bond election. The Fort Worth Chamber has historically underwritten school bond public advocacy campaigns through an SPAC.  See also the related Mailer.

Date: February 16, 2015
Organization: Fort Worth Chamber of Commerce
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