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Securing Orange County’s Future through Advancing Housing Initiatives: 2015 Workforce Housing Scorecard Key Findings - Orange County Business Council

2016 ACE: Award of Excellence

Orange County Business Council's Workforce Housing Scorecard presents a picture of the state of workforce housing in Orange County as it pertains to affordability, density, population, and housing-unit numbers, as well as the relationship between jobs and housing units. This sample presents key findings from the Scorecard.

Date: October 26, 2016
Organization: Orange County Business Council
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Securing Orange County’s Future through Advancing Housing Initiatives: Media Coverage - Orange County Business Council

2016 ACE: Award of Excellence

If nothing changes, Orange County's shortage of housing will drive out workers and drag down the region's robust economy, a local business group warns. In a report out Tuesday, the Orange County Business Council projects that the county's housing shortfall will deepen sharply unless communities there build more apartments and houses at a greater density.

Date: October 26, 2016
Organization: Orange County Business Council
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Securing Orange County's Future through Advancing Housing Initiatives: Synopsis - Orange County Business Council

2016 ACE: Award of Excellence

Orange County's future prosperity hinges on the region's ability to create a healthy, prosperous economy that promotes both jobs and housing, not one at the expense of the other. In fact, the county recently ranked second in the nation for millennials migrating out to other areas due to high housing costs. This is a huge loss to the economy, to Orange County Business Council's (OCBC) member companies, and a critical issue that must be addressed if Orange County is to continue to grow as a major leader in jobs and business growth in California.

Date: October 23, 2016
Organization: Orange County Business Council
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Securing Orange County's Future through Advancing Housing Initiatives: Video - Orange County Business Council

2016 ACE: Award of Excellence

Orange County Business Council partnered with Orange County Realtors Association to produce an educational video showcasing data from the 2015 Orange County Workforce Housing Scorecard in relatable terms, and highlighting the critical need for housing to keep the county's economy and community vibrant. The video was released through OCBC's newsletter reaching over 10,000 contacts across the state, to all major California media outlets, through social media, and was republished on many partner chamber newsletters.

Date: October 23, 2016
Organization: Orange County Business Council
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Securing Orange County’s Future through Advancing Housing Initiatives: 2015 Workforce Housing Scorecard - Orange County Business Council

2016 ACE: Award of Excellence

Orange County Business Council produced the 2015 Workforce Housing Scorecard, which examines and analyzes the current and projected housing trends, provides a preview of where Orange County's workforce housing future, and how it will impact demographic, economic, and business competitiveness factors. The scorecard was released in February 2015 at an event with over 100 community developers, business leaders, elected officials, and the media. The Scorecard garnered statewide attention and ignited a robust discussion on the need to address not just the county's housing crisis, but the entire state's. It continues to be the go-to resource of housing data for Orange County.

Date: October 23, 2016
Organization: Orange County Business Council
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Chamber Rebranding: Synopsis - Fayette County Chamber of Commerce

2016 ACE: Award of Excellence

As with all Chambers of Commerce, the Fayette Chamber has a multitude of events, programs and resources that are continually communicated to members and the community. Up until 2015, each of event and program had its own logo. There was no continuity to the look or style of each logo and there was nothing that identified the logo as belonging to the Fayette Chamber. One of the objectives of the Chamber's 2015 Strategic Plan was to touch member, constituents and community through effective communications. One tactic to carry out that objective was to create a cohesive branded house of logos that identified programs, events and resources as belonging to the Fayette Chamber.

Date: October 4, 2016
Organization: Fayette County Chamber of Commerce
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Chamber Rebranding: Logo - Fayette County Chamber of Commerce

2016 ACE: Award of Excellence

As with all Chambers of Commerce, the Fayette Chamber has a multitude of events, programs and resources that are continually communicated to members and the community. Up until 2015, each of event and program had its own logo. There was no continuity to the look or style of each logo and there was nothing that identified the logo as belonging to the Fayette Chamber. One of the objectives of the Chamber's 2015 Strategic Plan was to touch member, constituents and community through effective communications. One tactic to carry out that objective was to create a cohesive branded house of logos that identified programs, events and resources as belonging to the Fayette Chamber.

Date: October 4, 2016
Organization: Fayette County Chamber of Commerce
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Chamber Rebranding: Pre-Rebranding Logos - Fayette County Chamber of Commerce

2016 ACE: Award of Excellence

As with all Chambers of Commerce, the Fayette Chamber has a multitude of events, programs and resources that are continually communicated to members and the community. Up until 2015, each of event and program had its own logo. There was no continuity to the look or style of each logo and there was nothing that identified the logo as belonging to the Fayette Chamber. This sample displays the pre-rebranding logos.

Date: October 4, 2016
Organization: Fayette County Chamber of Commerce
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Chamber Rebranding: House of Logos - Fayette County Chamber of Commerce

2016 ACE: Award of Excellence

As with all Chambers of Commerce, the Fayette Chamber has a multitude of events, programs and resources that are continually communicated to members and the community. Up until 2015, each of event and program had its own logo. There was no continuity to the look or style of each logo and there was nothing that identified the logo as belonging to the Fayette Chamber. One of the objectives of the Chamber's 2015 Strategic Plan was to touch member, constituents and community through effective communications. One tactic to carry out that objective was to create a cohesive branded house of logos that identified programs, events and resources as belonging to the Fayette Chamber. Colored box graphics are used for events and resources. Yellow denotes a Chamber networking event. Green represents Chamber communications. Blue represents business education events and resources.

Date: October 4, 2016
Organization: Fayette County Chamber of Commerce
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Homegrown Workforce Site Selector Advertising: Synopsis - One Acadiana

2016 ACE: Award of Excellence

One Acadiana worked in close coordination with local economic development professionals and a local marketing firm to create a series of eye-catching print and digital ads targeting site selectors and business development professionals across the country and around the world. The series strives to tell Acadiana's story as a place where a homegrown workforce, unique workspaces, and unmatched quality of life make our region the right place to do business.

Date: October 3, 2016
Organization: One Acadiana
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