ACCE's annual Chamber
Operations Survey provides chambers with four sets of
measures to evaluate their operations:
- Financial
performance
- Customer
satisfaction
- Internal
operations & efficiency
- Overall
growth & stability
Financial
Measures
This group of measures benchmark revenue sources and general financial
stability.
On average a chamber’s total
unrestricted revenue
comes from the following sources:
Member
Dues
Events
Public Policy
Publications/Programs
Affinity
Other (investment & rent) |
42%
23%
1%
4%
4%
16%
|
Although
about
18% of the responding
chambers reported a negative net income in 2005, the average net income
and the average
current ratio indicate most chambers are just staying ahead of their
liabilities and are
experiencing relatively small profits. Chambers
with the healthiest bottom line for the year showed revenues from
fundraising campaigns.
Customer Measures
This group of measures benchmark member satisfaction by the numbers.
For chambers
with
less than $500,000 in annual
dues revenue, retention numbers and dollars have been stable the last
five years, hovering between 85 and 90%. The
largest chambers
have
weaker retention numbers than smaller chambers, with a percent average
in the low 80s. The same holds true with
net gain/loss of members
and dollars.
The larger the
chamber, the higher the
average amount of dues they receive from each member.
The largest chambers averaged over three-and-a-half times
more than the smallest
chambers in average dues investment per member.
The largest chambers make two and a half more
average
revenue per
member than smaller chambers.
The smaller
chambers
seem more apt to
stick to their published dues schedules. An average of 97% of their
members pay according
to schedule, while an average of 74% of the largest chambers’ members
pay according
to a published dues schedule.
Internal Process
Measures
Results available May 12th.
Growth
and Stability Measures
Results available May 19th.
ACCE Chamber
Operations Survey 
© 2006 ACCE